Dr. Vicki Johnson works with people to help them hone their personal pitch and persuasive communication skills to land career-advancing opportunities. She teaches them how to communicate their future potential, create a compelling personal pitch, negotiate like a pro, build self-confidence, and become an effective mentor for others.

 

She was in need of a personal brand that spoke to her professionalism and academic success without feeling stuffy, elitist, or unapproachable, and I had the pleasure of working with a stellar team to give her just that. This wordmark is as custom, dynamic, and flexible as the woman behind it; crafted from scratch with delicate serifs and outfitted with unique ligatures, it speaks to connection, innovation and individuality.